High impact – senior leadership – “move the needle” – opportunity with a fast growth established startup with serious VC funding.
You understand and enjoy both high level strategy and in the trenches execution. This is a fast paced and high accountability culture that is also fun and rewarding – it’s all about the customer experience. This is not “corporate” – this is take an idea and run with it! Define marketing strategy for the company and lead the execution in the retail and e-commerce space.
Drive the revenue growth in multi-channel sectors: increase the conversion rates, the average size orders, lifetime value while controlling customer acquisition costs. Develop multi-channel marketing campaigns with a strong story and consistent brand voice.
Manage the lead generation and the direct response for SEM, SEO, Display, Affiliate and Social channels. Optimize the resources to generate ROI and “good spend”.
Experience:
Minimum of 5 years (approximate – it depends on what you have done) – retail marketing and strategy
- Retail and e-commerce
- Digital Marketing and executing on the digital plan
- Leading digital initiatives with SEO, SEM, Social Media and Affiliate
- Track record of leading teams, hiring is a plus
- Metrics and analytic skills